Facebook Conversion Tracking

Facebook Conversion Tracking


This module tracks order conversion by integrating Facebook’s tracking pixel into the checkout journey, this reports sales information back to Facebook when products are sold.
Benefits for Merchants Quick and Easy Installation Easily configurable


  • New Facebook Tracking Pixel
  • Configurable price calculation, Including Tax (Product Only), Including Tax (Total Paid), Excluding Tax (Product Only), Excluding Tax (Total Paid)
  • Add to Cart Tracking
  • New User Registration Tracking
  • Facebook Business Product Catalog Tracking
  • Add to wishlist Tracking
  • Start of Checkout Tracking
  • Payment Method Selected Tracking
  • Compatible with PrestaShop 1.5 and 1.6
  • Multistore Compatible
  • Compatibility (IE8+, Firefox, Opera, Safari and Chrome).
  • Multi-language ready.
  • User Guide Documentation.

Demo Store


Back Office Credentials</

Username: demo@demo.com
Password: demodemo
Back Office Demo
Front Office Demo


  • Release v1.0.0 06/05/2015
  • Release v1.0.1 18/05/2015
  • Release v1.0.2 21/10/2015 – leading zero issue fixed for 1.6, update to new Prestashop Coding Compliance
  • Release v1.0.3 28/10/2015 – Updated to use the latest Facebook Pixel
  • Release v1.0.4 18/11/2015 – New Features added – Add to Cart tracking, New User Registration Tracking and Product Details Tracking
  • Release v1.0.5 07/03/2016 – New Features added – Add to wishlist Tracking, Start of Checkout Tracking, Payment Method Selected
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